How to Crush Sleep in 2025 and Treat More Sleep
CE Webinar |Ā December 10th at 8 PM EST

Register for Free!
Access our experts and grow your sleep business!
Webinar Description:
Many dentists dive into DSM with top-notch clinical skills but struggle to convert these skills into measurable growth.
So…
How did your sleep practice perform in 2025?
As the year wraps, it's crucial to review your practice’s success and set clear goals for 2025. If you’re setting goals and not seeing how well you did, then goals are a waste of time.
How do you bridge this gap? How do you set objectives beyond clinical metrics? How do you boost patient conversion rates, collection values, and referrals?
Michael Cowen, has been helping practices conduct sleep practice reviews since 2015 - on December 10th at 8 PM EST, you’ll gain access to Michael and workshop your:
- 2024 sleep business review
- 2025 sleep business goals
- Tracking systems
He’ll help you turn your vision into actionable strategies.
In this webinar, attendees will explore:
- Conducting a comprehensive year-end review
- Evaluating key performance indicators (KPIs) to track practice health
- Using the "five whys" technique to analyze successes and failures
- Setting a Big Hairy Audacious Goal (BHAG) for your DSM practice in 2025
- Crafting a detailed roadmap for growth
- Consistently tracking progress to realize your goals
What you’ll gain:
- Tools to draft a compelling vision statement for 2025
- Strategies for team alignment with your new goals
- Insights into key metrics that define progress
- A plan to pivot and recalibrate based on real-world feedback
Join us to review your DSM practice’s performance in 2024 and set the stage for a successful 2025. Transform your practice with clear, actionable goals and a strategic plan for the year ahead.
Secure your spot today and take your dental practice to the next level!
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Meet The Speaker:

About Michael Cowen:
Starting his sleep medicine journey in 2003, Michael Cowen has witnessed the field from myriad perspectives - as a pediatric sleep technician, a savior of his daughter from OSA, a collaborator with physicians, a builder of sleep centers, and an expert in sleep medicine technology. His company, Awaken2Sleep, founded in 2015, embodies his passion and commitment to the field by offering invaluable coaching, training, and sleep testing services to dental practices eager to elevate their game. Join Michael this January to kickstart a transformative year for your DSM practice.
Register for Free!
Access our experts and grow your sleep business!